“Last year’s Super Bowl was really a turning point,” Taffet Bubly, which comes in eight flavors — lime, grapefruit, strawberry, lemon, orange, apple, mango and cherry — contains zero artificial sweeteners, flavors or calories, the company said. PepsiCo’s newly debuted brand of flavored sparkling water aims to make a big splash, with a peppy ad campaign that rolled out during the Oscars. gathers below. We created bubly to provide consumers with a great-tasting, flavorful, unsweetened sparkling water in a fun, playful, and relevant manner that is unlike anything we've seen in the sparkling water category today," said Todd Kaplan, Vice President, Water Portfolio – PepsiCo North America Beverages. launches of 2018, cited Bubly -- with its light carbonation and natural flavors, no sweeteners or calories -- as a “rising star” in food and beverages. National Beverage, the company behind the pastel colored cans of flavored seltzer, said last year that sales grew to $827 million from $646 million in 2015. meet all 15 flavors. Forgot? PepsiCo launched calorie-free sparkling water bubly in February last year, aiming to shake up the sparkling water category with the brand’s fun, modern ‘undeniable pop of personality’. PURCHASE, N.Y., Feb. 8, 2018 /PRNewswire/ -- PepsiCo (NASDAQ: PEP) today announced the launch of bubly, a new sparkling water that combines refreshing and delicious flavors with an upbeat and playful sense of humor to shake up the sparkling water category while keeping it real with no artificial flavors, no sweeteners, and no calories. Each bubly flavor features bright, bold packaging, unique smiles for every flavor, and comes with its own witty greeting on the tab (like "Hey u," "hiii," and "yo") and personal messages on the can (such as "I feel like I can be open around u," "hold cans with me," and "love at first phssst"), for maximum enjoyment and smiles. Vote Now, Stanford vs. Harvard: Two Famous Business Schools’ Opposing Tactics for the COVID-19 Pandemic, You can unsubscribe at any time. Its colorful cans have pull tabs reading cutesy phrases like “oh hi.”. But Bubly decided to skip this year’s advertising/football spectacle in have publicly said we will no longer be in any plastic packaging, and so we are launching a 16-ounce can.”. Asked about upcoming iterations of Bubly and MediaPost All Stars (January 21, 2021, NYC), Agency of the Year (January 21, 2021, NYC), Creative Media Awards (January 26, 2021, NYC), Marketing Automotive Awards (August 11, 2020, Online), Digital Out of Home Awards (October 15, 2019, NYC), Duluth Holiday Campaign Reimagines Mrs. Claus, 'Everyone's A Runner Challenge' Continues Michelob Ultra's Fitness Theme, Monster's C-Store Sales Up, Jones To Leave 7-Eleven Partnership, Honda Targets Gen Z With Civic Reveal On Twitch, Toyota Brings Back Feel-Good Drawing Contest, Innovid Named a Leader in Creative Advertising Technologies. The introduction of bubly comes just one year after the launch of PepsiCo's premium bottled water LIFEWTR, and further validates the company's commitment to its water portfolio. baby i'm; yours; product info buy now. peach bubly. Bubly marks the most direct attack yet on LaCroix, a brand of flavored sparkling waters that has, in recent years, seen sales soar as it developed a near cultlike devotion among millennials. Use of this site constitutes acceptance of our, 'Oh Hi!' blackberry bubly. design a bubly sweater for your holiday fizz-tivities get started. product info buy now. To meet a variety of ready-to-drink packaging options, bubly will be available in 12oz.